Education
- Ph.D. 1999; University of Alabama, Mass Communication
- M.A. 1995; University of Alabama, Mass Communication
- B.A. 1988; Indiana University, Journalism and Economics
Research Interests
Attitudes and persuasion; processing of health and pro-environmental messages; adoption of alternative energy sources and technology related to environmental sustainability
Teaching Interests
Persuasion, communication and social marketing campaigns, research methods