Junho Park is a Ph.D. Candidate in the School of Communication at Florida State University and a lab manager at the Cognition and Emotion Lab (CEL). His research focuses on investigating the cognitive, emotional, and behavioral responses to various media messages. He is interested in media effects, creating effective pro-social/health messages, and religion and media. His recent work, published in the Journal of Religion and Health, examined the impact of excessive alcohol consumption PSAs through the lens of psychological reactance theory and religious identification. Currently, he is conducting research on creating effective online biographies for mental health therapists to promote the usage of mental health services by reducing uncertainties for prospective clients. He holds a certificate in Measurement and Statistics and is also interested in teaching media history, media effects, and statistical methods in communication.
Education
Certificate in Measurement and Statistics, Florida State University, FL (2024)
M.A. in Media and Communication Studies, Florida State University, FL (2022)
B.A. in Media Studies, Wheaton College, IL (2020)
Research Interests
Media Effects, Health Communication, Religion and Media
Teaching Interests
Intro to Mass Media, Media History, Research Method
Publications & Research
Park, J., & Clayton, R. B. (2024) Examining Audiences’ Psychological Reactance to Christian‑Sourced Excessive Alcohol Consumption Messages in the United States. Journal of Religion and Health. https://doi.org/10.1007/s10943-024-02076-7
Kharkwal, A., Clayton, R. B., Park, J., Ridgway, J, L., & Merle, P. (2024) Are Instagram gym advertisements working out? An experimental study of model body-size and slogan-type. Health Communication. 1–12. https://doi.org/10.1080/10410236.2024.2342489
Clayton, R. B., Reynolds-Tylus, T., Martinez, A., & Park, J. (2024). Beyond counterarguing? Comparing multiple measures of cognitive resistance for psychological reactance using the avoidance, contesting, and empowering (ACE) resistance typology. Motivation Science. Advance online publication. https://doi.org/10.1037/mot0000326
Clayton, R. B., Myrick, J. G., Dale, K. R., Park, J., Sarra, E., & Helchik, E. (2023). Diminishing psychological reactance through self-transcendent media experiences: A self-report and psychophysiological investigation. Health Communication. 1–12. https://doi.org/10.1080/10410236.2023.2233705
Clayton, R. B., Dale, K. R., Park, J., & Kharkwal, A. (2023). Universal connectedness: trait universality dampens psychological reactance. Communication Research Reports. 40(3), 134-135. https://doi.org/10.1080/08824096.2023.2216929
Clayton, R. B., Compton, J., Reynolds-Tylus, T., Neumann, D., & Park, J(d). (2022). Revisiting the effects of an inoculation treatment on psychological reactance: A conceptual replication and extension with self-report and psychophysiological measures. Human Communication Research, 49(1), 104-111. https://doi.org/10.1093/hcr/hqac026
Grants & Awards
2024 CCI Research Day Doctoral Student Lightening Talk Travel Funds ($150), Florida State University
2022 Top Paper Award, Communication and Social Cognition Division, National Communication Association (NCA)
2022 CCI Student Leadership Award, Florida State University ($1,000)
2022 Outstanding Master’s Student in Media and Communication Studies (MCS) Division, Florida State University